Category Archives: Blog

Custom Illustration helping with Social Media and Digital Marketing

Custom-Made Illustration helping to say Happy… errr… Zappy Thanksgiving on social media!

Our team has been producing technical illustrations for our clients over the years, but we entered into a new endeavor in 2019 when one of our animation clients, Grace Engineered Products, asked us for something along a different line. Previously, they had created a comic strip featuring the characters: Burnie and Les. This comic strip is used in their digital marketing and social media, to help promote their electrical safety products and solutions, along with predictive maintenance, while having a little bit of fun along the way! They were in need of an illustrator to take over the creation of this series, and Suite Imagery was very excited to help Burnie & Les along their journey.

Through 2019, Burnie has been trapped in a cabinet, has struggled in being an “Engine Doctor,” has had some sleepless nights, has tripped over electrical chords, used a jackhammer, has traveled to Paris France, and has been locked out of the Grace Engineered Products office. Thankfully, Les has been with him throughout the year to help Burnie along the way — always being ready with Grace’s solutions! What are friends for, right?

Grace’s clients and followers have been able to follow these adventures in 2019 on social media and on the Grace website. However, we need to remember that digital marketing can still be a dangerous task, and Burnie learned that this year in preparing for Thanksgiving. At the beginning of November, we asked Grace’s team what Burnie and Les were going to be doing for Thanksgiving, and it turns out, Burnie had been catching up on his Ben Franklin reading. And, well… the comic speaks for itself!

Creating characters using illustration is a clever and engaging way to share products and messages with your clients and prospects… including offering them the very best of Thanksgivings! We wish you all a wonderful Thanksgiving week, and a great end to this year, and decade! Burnie and Les look to keep up their antics in 2020 and beyond… and we’d love to help you with your’s!

Animation & ROI

When deciding to produce an animated video for marketing or training purposes, one of the most important considerations is the expected ROI… the always important Return on Investment. With the vast variety of animation styles, animated videos can be produced for a wide range of budget ranges.

3D animations with sophisticated and complex scenes will certainly be on the higher end of that budget scale. 2D animated video presentations, such as white board style videos require less production time. And, of course, there’s a bunch of options in the middle of those two ends of the complexity spectrum.

No matter what style of animated video you elect to go with, it’s vital to get the biggest “bang for the buck.” We have clients that have produced animated videos for their products 5-6 years ago, and are still utilizing them in their marketing.

For instance, in early April, we visited a client at a trade show in Chicago, and their featured animated video was the animation we produced for them in 2011! We’ve produced several other industry-specific animations for this client since that 2011 production, but this animation was still serving it’s purpose 8 years after being produced, and still getting the results they demand.

Besides longevity, using animated videos in a variety of manners is another way to add to the ROI. Using animations at trade shows draw attention to the booth, using animated videos on the product / company website gets prospective clients to stay on your site longer. Using animated graphics in presentations…. PowerPoint, Webinars, Sales presentations… again, all very powerful ways to maximize your ROI in a short amount of time.

View our animation sizzle reel, and let us know how we can assist you and maximize your marketing budget’s ROI!

2017 Animation Sizzle Reel

To start off 2017, Suite Imagery has put together a new sizzle reel for animated marketing videos.  We’ve been producing powerful marketing animations for businesses since 2003.  Over the last couple years, projects have been getting even more complex and we love those challenges.  Each project we take on is treated with the focus of communicating your message in the most efficacious manner possible.  The animations we produce are perfect for company websites, trade shows, presentations, social media,  and public relations.

Take a couple minutes to review what Suite Imagery has been producing for our clients.   If you’re considering using animation as a marketing tool, we’d love to learn more about your project.  Contact us at 262-898-8989!

 

 

Animated Marketing Videos for Material Handling

The video & animation team here are Suite Imagery, LLC produces animated marketing videos for the material handling industry.  We’ve made numerous animations for mezzanines that are used in trade shows, website content marketing and social media.

We have clients that supply us with CAD files that we can do custom texturing and surfacing for to create realistic looking animated graphics for dynamic video presentations.  The CAD files can be modified and separated out in any manner that is required for a completely customized solution.  The results can be breathtaking, as you can see in this animation that we recently completed for New Berlin’s Cubic Designs, and their amazingly versatile mezzanine systems:  https://youtu.be/hnGh4jaA2IM

Operating out of Kenosha, in southeast Wisconsin, our team works with many local clients between the  Milwaukee and Chicago areas, although we most certainly work with clients throughout the country.  We make communication with our clients the top priority, so we can clearly understand the goals and objectives of each project.  Clients are also involved throughout the production and animation process, seeing previews every step of the way, to ensure there are no surprises.

We would love to hear from your company to see if animated marketing videos is a good fit for your promotional efforts.  Reach out to our team today at 262-898-8989.  We look forward to serving you!

5 Things to Consider When Choosing an Animated Video Company

If you’ve been reading this blog, you know just how important using animated videos in your marketing is for communicating your message. While there’s many types of videos, animation can give your company that edge in setting itself apart from the competition. Continue reading 5 Things to Consider When Choosing an Animated Video Company